Our Product Classification
CURRENT PRODUCT CLASSIFICATIONS:
Certified Products – Products that are certified as organic, natural, vegan or halal by recognized competent international bodies
Pure Natural Products – Products with 100% natural and naturally derived ingredients, no synthetics (in compliance to our Pure Natural Ingredient Policy)
Natural Products – Products that are almost pure natural but may contain very small percentage of approved synthetic ingredients, silicones, fragrance or coloring (in compliance to our Natural Ingredient Policy)
Natural Based Products – Products that are almost natural but may contain some additional approved synthetic ingredients at permitted dosage for better product experience but safe everyday usage (in compliance to our General Ingredient Policy)
CURRENT INGREDIENT POLICIES
General Ingredient Policy:
NO parabens, sodium lauryl/laureth sulfate, DEA, triclosan, diazolidinyl/im idazolidinyl urea, oxybenzone, hydroquinone and any other commonly acknowledged toxic ingredients
Natural Ingredient Policy:
In addition to our “General Ingredient Policy”, must also exclude:
Mineral oils, TEA, MEA and ingredients which may cause dioxin contamination or release of formaldehyde, only safe synthetic ingredients are permitted and restricted to less than one percent of total ingredients.
Pure Natural Ingredient Policy:
(For products with 100% natural or naturally derived ingredients.)
In addition to our “Natural Ingredient Policy”, must also exclude:
Synthetic ingredients including silicones, polymers, fragrance, coloring, glycos, PEGs, EDTA and synthetic preservatives such as sodium benzoate and phynoxyethanol
Note: Our product classifications and ingredients policies are for the purpose of general guidance only according to our own criteria and guidelines, and to the best of our knowledge. We do not take legal responsibility for any mistake or omission, please always refer to the product label for full ingredients listing and conduct your own ingredient safety research based on your own personal criteria.