OUR PRODUCT CLASSIFICATIONS
True to our commitment on “Knowledge and Choice”, we classify each and every product we sell into six categories based on its ingredients profile so that consumers can use them as a general guide:
Certified Products – Products that are certified as organic, natural, vegan or halal by recognized competent bodies
Pure Natural Products – Products with 100% natural and naturally derived ingredients, no synthetics (see our Pure Natural Product ingredient policy)
Natural Products – Products that are almost pure natural but may contain approved synthetic preservative, silicones, fragrance or coloring (see our Natural Product ingredient policy)
Natural Based Products – Products that are almost natural but may contain some additional approved synthetic ingredients at permitted dosage for better product experience but safe everyday usage (see our All Product ingredient policy)
Hybrid Natural Products – Products that contain both natural & approved synthetic ingredients for enhanced and quicker results, but nevertheless safe for everyday usage (see our All Product ingredient policy)
Non-Natural Products – Products that contain mostly approved synthetic ingredients, no intention to be natural but nevertheless safe for everyday usage (see our All Product ingredient policy)
OUR CURRENT INGREDIENT POLICY
All Product Ingredient Policy:
NO parabens, sodium lauryl/laureth sulfate, DEA, triclosan, diazolidinyl/im idazolidinyl urea, oxybenzone, hydroquinone
Natural Product Ingredient Policy:
In addition to our All Product Ingredient Policy:
NO mineral oils, TEA, MEA, propylene glycol, PEGs, EDTA, chemical UV filters, and ingredients which may contain dioxin contamination or formaldehyde releasing agents
Pure Natural Product Ingredient Policy:
For products with 100% natural or naturally derived ingredients.
In addition to our Natural Product Ingredient Policy:
NO petrochemicals or synthetic ingredients including silicones, fragrance, coloring, and synthetic preservatives such as sodium benzoate and phynoxyethanol
Note: Our product classifications and ingredients policies are for the purpose of general guidance only according to our own criteria and guidelines, and to the best of our knowledge. We do not take legal responsibility for any mistake or omission, please always refer to the product label for full ingredients listing and conduct your own ingredient safety research based on your own personal criteria.
Avocado oil provides moisturising nutrients to the skin.
Manuka honey heals, acts as an anti-wrinkle agent and has antibacterial prowess.
Vinanza grape will free your skin from dryness
Aqua (water), butyrosperum parkii (shea butter), squalane (vegetable) extract, persea gratissima (avocado oil), leptospermum scoparium mel (manuka honey), macadamia ternifolia (macadamia oil), calendula officinalis (calendula oil), cocos nucifera (coconut oil), cetearyl olivate, sorbitan olivate, lecithin (vegetable extract), gluconolactone, sodium benzoate, calcium gluconate, vitis vinifera (Vinanza Grape grapeseed extract), Vitamin E, essential oil fragrances of sandalwood, ylang ylang & patchouli: benzyl benzoate*, benzyl salicylate*, citral*, d-limonene*, linalool*, eugenol*, farnesol*, geraniol*, isoeugenol*.